Crisis Preparedness
When a crisis hits, a company’s reputation is immediately on the line and that’s not the time to start thinking about who should be doing what.
Whilst every situation is different, there is a considerable amount a company can do to be crisis ready, respond swiftly and effectively to unexpected events to reassure stakeholders and protect your license to operate.
With experience of a vast range of issues and crisis management, from cyber attacks to product recalls, from litigation to greenwashing, from key person departures to personnel harassment, CDR can work with you to map out possible scenarios, roles and responsibilities, communications channels, step-by-step crisis procedure, first-response messaging and 24/7 monitoring resources. We can train leadership in fronting the crisis communications and we can train wider teams in handling enquiries. And we can run drills to test the preparedness.
A robust Crisis Communications Plan ensures that when the unexpected happens, you can respond with agility and confidence, maintaining control over the narrative and preventing misinformation from spreading. Crisis management is a strategic asset that showcases your company’s commitment to transparency, accountability and resilience.